If you’re a marketer, content creator or business owner looking to create and maintain an effective sales funnel building and lead generation process, then you’ve probably heard of ClickFunnels and Leadpages. These two lead-generation tools have been around for a while and competing for your attention. But which one is better for your business? This ClickFunnels vs Leadpages article will give you an answer.

Collecting emails is important for every business and industry. That is why having an effective landing page is crucial to success.

In this blog post, I will compare ClickFunnels and Leadpages and give you an overview of their features, so you can make an informed decision about choosing the right tool for your business. Let’s dive in!

ClickFunnels vs Leadpages

If you’ve been in the digital marketing space for a while, you already know that many tools can help create and maintain an effective lead generation process. This is the process of collecting email addresses from your visitors in exchange for something (ebook, PDF toolkit, coaching call, or something else of value). But two of the most popular tools are ClickFunnels and Leadpages. There are many other tools, but these are the top two choices.

ClickFunnels, created by Russell Brunson, is an all-in-one marketing platform that allows you to create, manage, and optimize your entire sales funnel from one place.

It gained popularity in 2016 and has been a number 1 choice for most marketers. With ClickFunnels you can quickly build two page sales funnel and immediately collect leads.

On the other hand, Leadpages is also a landing page builder, but you can also build websites, pop-ups, and alerts for your site. But I will explain the features in more detail later. Or alternatively, you can read Leadpages review on this blog.

ClickFunnels and Leadpages can be incredibly useful in creating and managing effective lead-generation processes. Yes, you will need to collect leads for your business. If you are not collecting emails, then you are missing out on potential revenue.

However, you should be aware of some key differences between the two tools. Yes, ClickFunnels is great, but is it the right tool for you and your business?

clickfunnels list of features
ClickFunnels features

Templates

Before we compare ClickFunnels and Leadpages, let’s have a look at each tool individually.

Clickfunnels is a powerful tool for building landing pages. It has a simple drag-and-drop builder where you can add elements to your page without any coding skills. Or you can easily choose from templates, depending on the goal of your campaign. So, you can pick a template for webinars, product launches, memberships, opt-ins.

Templates are arranged by funnel type; all of these have been tested for conversion. If you want to make tweaks to a template, you can do that.

Leadpages also offers templates and a simple drag-and-drop builder. To make a perfect landing page, you don’t have to be a coder or designer. You can add pre-made elements to your site, and your funnel can be done in minutes.

leadpages template gallery
Leadpages template gallery

What makes Leadpages a little bit better in this area is that templates can be sorted by newest, conversion rate, and popularity. You can easily switch between page types, industries, and colors. Everything is mobile responsive, and you get a multi-device preview immediately. Something a bit harder to do in ClickFunnels.

The biggest win for Leadpages is that it offers Leadmeter, which predicts the performance of your page. Basically, it will tell you how your page will perform and how you can improve it to maximize conversions. Sometimes it’s hard to pick the right template that will be a big win for your business, but with Leadmeter you can eliminate the guesswork.

Both tools have a broad selection of templates that have been tested and optimized. ClickFunnels clearly focuses more on digital marketer, while Leadpages offers more funnel options for those in other industries.

ClickFunnelsLeadpages
Template selection5/55/5
Drag-and-drop functionality5/55/5
Special feature/Leadmeter
Ease of Use4/55/5

Functionality and Integrations

You will probably need to add third-party integrations when building a sales funnel. You would probably add payment options, email software, or other useful integrations you need for your business.

Both Leadpages and ClickFunnels integrate with major tools and software that you need.  That includes all major email service providers (Aweber, Mailchip, GetResponse), customer relationship management tools (Hubspot, Salesforce), webinar platforms (Webinarjam), social networks, and checkouts via Stripe. Most importantly, both can be connected to Zapier, giving you plenty more options.

It’s really a tie when it comes to functionality because both platforms will connect with the integration of your choice.

ClickFunnelsLeadpages
# of Integrations90+90+
Stripe and PayPalYesYes
ZapierYesYes
leadpages integrations list adding to the funnel
Leadpages integrations list

Publishing and Hosting

If you are starting out, both Leadpages and ClickFunnels will be able to host your funnel. You will get a custom subdomain (either your-domain.lpages.co or your-domain.clickfunnels.com.). This is a good option if you are still unsure which platform best suits you and your business.

However, if you are serious about creating sales funnels and scaling your business, it’s important to have your own domain. It’s easier to share your funnel that way, advertise it, and you can build a brand like that. Besides, having a unique domain name that is easy to remember will get you more traffic.

Both platforms will let you connect the domain that you already own, or you can purchase a domain through Leadpages or ClickFunnels. When you purchase a Leadpages subscription, you will get a free domain.

If you don’t have a domain, I recommend getting one through Namecheap. They offer amazing deals, and you can register a domain for $6.88. You can check out the Namecheap review on our blog.

ClickFunnelsLeadpages
Custom subdomainYesYes
Connect your own domainYesYes
New domain registrationYes
$20
Yes
(Free with yearly subscription)

Leadpages vs ClickFunnels Pricing

The price is very important especially if you are just starting a business. Tools for lead generation can be costly and you want to get the best value for your money.

Leadpages has a plan that suits every budget. Their Standard monthly plan starts at $49. With the Standard plan, you can have one site, but you get unlimited pages, pop-ups, alert bars, and free hosting. The Pro monthly plan starts at $99. The difference is that with the Pro plan, you can have 3 sites, process online sales and payments, and get unlimited A/B testing.

ClickFunnels has three pricing plans. The Basic monthly plan starts at $149, and you get one website, 20 funnels, and 10 000 contacts. The Pro plan that costs $197 per month will get funnels, domains, users, and contacts. And the Funnel hacker plan that costs $297 per month will give you unlimited funnels, but you are still limited with contacts, domains, and websites.

Clearly Leadpages is a winner here because it’s more affordable than Clickfunnels and you are not limited when it comes to number of pages in your sales funnel. With ClickFunnels basic plan you are very limited when it comes to funnels. Especially if you are an affiliate marketer, then you will quickly run out of pages and funnels. That is why Leadpages is a better option.

Yes, ClickFunnels does give you some cool perks such as immediate approval for the affiliate program and access to their courses. However, Leadpages will give you more flexibility for less money.

Good thing is that both Clickfunnels and Leadpages offer 14-day free trial.

ClickFunnelsLeadpages
Basic plan$147/month$49/month
Advanced plans$197/month
$297/month
$99/month
Free TrialYes
14 days
Yes
14 days
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Final Verdict: ClickFunnels or Leadpages

When it comes to creating and managing an effective lead generation process, both ClickFunnels and Leadpages can be incredibly useful. Both platforms offer a variety of sales funnel templates that you can use for your business. And you don’t have to do much editing.

ClickFunnels has several powerful features that allow you to create high-converting funnels, and it can integrate with third-party apps.

On the downside, ClickFunnels can be quite expensive, with the basic plan starting at $149 per month. Additionally, getting the hang of the platform can be difficult compared to Leadpages. ClickFunnels has a steeper learning curve, especially if you are starting out. However, once you learn how to make one funnel, it’s easy to navigate the entire platform.

The major benefit of using Leadpages is that it’s incredibly easy to use. Its drag-and-drop interface makes designing and customizing your landing pages incredibly simple. And you get Leadmeter feature that tells you if your landing page will get you the most conversions. Additionally, Leadpages is quite affordable, with the basic plan starting at $49 per month.

The downside of Leadpages is that it might not give everything to a digital marketer with many years of experience looking for advanced features.

Check out ClickFunnels Special Offer: Funnel Hacking Secret: Get Started Now!

ClickFunnelsLeadpages
Effective lead generationYesYes
Advanced features5/54/5
Best forDigital marketers
Affiliate marketers
Membership only content
Beginners
Small business owners
Entrepreneurs
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